Explore Paradeplatz, a lively city square and tram junction, tucked away amid the lively Bahnhofstrasse in Zurich. This area, which was formerly called "Neumarkt" in the 1800s, is today the renowned Paradeplatz, a symbol of the city's prosperity. Experience the charm of Paradeplatz in Zurich, a must-visit destination featured in Switzerland tour packages.
Today it is home to the top financial institutions in Switzerland, high-end retail stores, and famous chocolate makers. Here, you can admire the Credit Suisse Zürich skyscraper and Türler-Clock, two architectural wonders that perfectly capture Zurich's rich history. Enjoy opulent shopping at Armani and Gucci, as well as delectable chocolates at Sprüngli café. Paradeplatz also has a store of the candy company Sprüngli, where you can buy their famous "Luxemburgerli." A must-include in your Switzerland travel packages, this iconic Zurich landmark invites visitors to delve into its rich historical roots and feel the dynamic energy that characterizes the heart of the city.
While enjoying coffee and sampling the famous Luxemburgerli macaroon, you can watch the wealthy citizens of Zurich stroll past. In addition, you can enjoy a variety of delicacies and sample gourmet breakfasts at the eateries here. Paradeplatz’s central location in Zurich makes it an ideal starting point for excursions. Thus, you can round up your tour by setting out to explore to the old town, the Limmat River, and the world-famous Fraumunster.